We're often told that variety is the spice of life and adult gay online entertainment is going to get spiced up big time this week. On Friday August 1 KinkMen.com launches its new site Bound Gods. We can safely predict that it's going to turn a lot of heads.

  Earlier this year we observed that kink and fetish were genres of erotica that were slowly getting more attention and at least a modicum of respect in the world of pop culture. Obviously kink and fetish aren't going to go mainstream anytime soon and we're sure that those who enjoy it wouldn't be happy if it did (it would a bit of an oxymoron IF kink went mainstream). As for online entertainment there have been several sites and stores that catered to the gay fetish/kink market but until recently there wasn't one specific site that tried to be a "one-stop shopping" location. That's where Kink.com came in.

  In 2008 Kink.com launched Kinkmen.com with the intention of making it the "hottest source on the web for hardcore gay erotica featuring fetish, bondage, and SM." They hired adult star and director Van Darkholme (Bondo Gods, for example) and quickly set out to "develop a gay fetish site that will dominate the market and give fetish fans exactly what they've been wanting all these years."

 The first phase of KinkMen.com was incorporating newly acquired video content into Kink On Demand, the exclusive video on demand website started by Kink.com. Here visitors can purchase individual shoots from a network of sites using virtual currency called Kinks.  And any purchase made would become part of a site visitor's "permanent library" --able to be downloaded or streamed at any time. Kink On Demand also introduced several scenes from Bound Gods as a way of previewing the new site.

 BoundGods is KinkMen.com's first all-original site featuring bondage, S & M, and sex featuring the aforementioned Van Darkholme. You can read more about him on the site's bio. If you've seen any of his previous work you know it combines intense BDSM elements with a kind of artistic eroticism. This new site promises that same level of quality including big name stars such a Tober Brandt, Rod Barry, Chad Hunt, and others. You can purchase and watch six of the videos right now: Two scenes from The Creepy Janitor and the Studly Student, The Hiker, Master Tober Brandt and Slave Chet, Master Dave Moretti & Slave Dante, The Spanish Patient, and The Cat Burglar & His Prey. And if you want to get a better idea of what's in store there's a long, high quality video preview at Bound Gods plus he. Naturally, we'll have more info and a full site review after the launch. And for more news and background info check it out here.